Happy Lunar New Year!

Iberital_añonuevochino2024_vista

Start the year of the dragon with a coffee in hand

 

Here at Iberital, we love the opportunity to make space for new energy. This year we’re setting the intention to immerse ourselves in the chinese market, hand in hand with our new distributor DKSH. We’re excited to get started!

 

Amazed by Chinese innovation, passion for technology, and dedication to craft, we are excited to help facilitate the creation of new routines surrounding coffee. With our new partnership we can ensure easier and more efficient sales of our espresso machines in China. There isn’t a better place than Shanghai where we can start this new journey, and what better time than the year of the dragon!

 

Iberital machines are primed to make a big footprint in China and Asia as a whole! 

 

Coffee culture in China is flourishing and now demands experiences surrounding flavor and presentation. Specifically, in Shanghai the category of specialty coffee is experiencing a boom. In 2023 it became the city with the most cafés in the world!

Source: CBN Data – 2023 China Urban Coffee Development

 

In this context, our espresso machines are the ideal tool for coffee entrepreneurs in China

 

Do you have a Chinese business and are interested in our espresso machines?

 A year marked by a figure that Iberital can relate to: the Dragon. According to Chinese tradition, the Dragon represents strength, bravery, wisdom and success. We wish you the best!

 

We’ll see each other next in…

 

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Copyright © 2024, IBERITAL, All rights reserved.

 

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